![]() Don’t overlook this useful and cost-effective tool to build awareness for your brand and help prevent others from trading on your business’ good name and reputation.Logo Design Basics What is a logo and why is it important?Ī logo is a graphic mark or emblem commonly used by businesses to identify their products and services. Whether or not you decide to apply for federal registration, many trademark experts agree state registration should be part of your brand strategy. Registration places your mark in the Secretary of State’s trademark database, which provides a public record of the mark and the date you began using the mark in commerce. Registration protects your mark within New Hampshire, and it is good for a period of ten (10) years. If approved, the Office issues a Certificate of Registered Trademark in the matter of just a few business days. Upon receipt, a trained trademark specialist checks the mark against all other marks registered with the office, as well as all active N.H. The application fee is $50.00, plus a $2.00 electronic filing convenience fee. Here in New Hampshire, making an application for a state trademark registration is simple, low cost, and can be completed online. Filing fees may be as much as $600.00, plus the cost of a trademark service firm or attorney if used. According to the most recent data released by the USPTO, the average federal trademark application currently takes 9.6 months from the initial filing to final approval. While a federally-registered mark is considered “superior” to a state-registered mark, federally registration is more complicated, expensive, and slow. RSA 350-A:13).State registration can also provide protections if your product is one that might be counterfeited.įederal or state registration is not an “either/or” decision you don’t have to pick one over the other. If a business wishes to file an action in state court for infringement and damages against another party, a necessary element is registration of the mark with the New Hampshire Secretary of State (see N.H. New Hampshire’s enactment of the Act offers trademark and service mark owners protections beyond those afforded by federal law. Like the federal Lanham Act, most states have enacted some version of the Model State Trademark Act (the “Act”), which provides for registration and protection of marks registered at the state level. But registration can provide important rights and protections not afforded to owners of unregistered marks. Neither state nor federal law requires your business to register its brand name or logo. If you are a new or existing small business, don’t overlook the value of state trademark registration.Ĭommon law rights to a particular mark begin as soon as a business begins to use the mark in advertising and sales. Patent and Trademark Office (USPTO). But federal registration is not the only option available to a business that wants to protect its intellectual property and its brand in the marketplace. When most people hear the word “trademark,” they usually associate it with applying for federal registration of their brand or logo with the U.S. The Value of State Trademark Registration for Small Businesses Or contact Miguel Moralez by phone at (603) 225-1601 or by email at BACK We look forward to seeing you there!Īre you looking to start your own small business?Īre you a business owner now and in need of capital or free advice? This workshop will be offered the first Thursday of every month. Also hear from a representative from the Secretary of State Corporation Division that will provide information on NH Quick Start and how to register your business online. Hear from a representative from the local SBA office about the technical and financial assistance offered through the agency and its resource and lending partners to help you start or grow your small business. Join us to learn how the SBA and SOS can help your business and make filings on our NH Quickstart website! NH Vital Records Information Network (NHVRINweb).Archives Vital Records Records Management Divisions.Securities Division Notices and Cases of Interest.Interpretive Orders and No-Action Letters.Reporting Suspected Financial Exploitation of Vulnerable Adults.Service Animals, Pets, and your Business.Election Operations during the Public Health Crisis.Joint Guidance for 2021 Town/School Meetings, Elections and Business Sessions.Webinars- 2022 webinars are being developed and will become available soon.Presidential Election Voter Turnout Charts 4.19.21.Honorariums and Expense Reports – RSA 15-B and 14-C.Get the latest Coronavirus COVID-19 update at
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